Australian dairy farmers are intensifying their campaign to reclaim the word "milk" from plant-based alternatives, arguing that the non-dairy industry has inappropriately adopted the term. The farmers believe a recent court ruling has opened a new avenue for them to challenge the use of "milk" for products made from nuts, soy, and other plant sources.
The dairy industry has long contended that only animal-derived products should be allowed to use the term "milk," claiming consumer confusion and unfair competition. With the court ruling potentially supporting their position, dairy farmers are now more optimistic about their chances of restricting the term to traditional dairy products only.